Agency of the Year
9024 Media
9024 is a creative and commercial partnership agency that provides social media management, creative productions, and commercial partnerships services to enhance its clients’ social media presence. We have a team of 15 members spread across offices in London and Amsterdam, divided into creative and commercial sales departments. The creative team consists of social media managers, graphic designers, and content creators, while the commercial sales team drives new business and maintains close contact with clients. Our portfolio includes international football legends, established brands, and emerging talents, requiring a tailored approach for each project. Our goal is to provide the best possible results for its clients, whether it be in terms of social media growth, content creation, or closing brand deals. In 2022, we worked with Chelsea FC, Intersport, and Red Bull, delivering successful campaigns with Neymar Jr. as the ambassador. The Red Bull campaign was a social media strategy spread across Instagram and Facebook and resulted in a 69% growth of followers, 37.9 million impressions, and over 1.9 million likes. We look forward to continuing our successful journey in 2023 and have already renewed our partnership with Red Bull.
Fifty Digital
Fifty Digital was created with the goal of building an expert team that can help football teams, brands and rights holders better understand and navigate social and football culture, while supercharging growth and returns.
Our belief is that football can play a positive role in everyone’s lives, and we have recruited and built a galvanised team with a shared mission to positively enrich lives through uncovering closer connections with the game.
We connect people of all backgrounds and cultures to football, to ignite its influence. To do this, we fuse deep audience understanding with arresting creativity and engaging storytelling to build lasting emotional connections with diverse audiences for brands and rights holders.
Our stellar football client list includes: The English Football Association and their commercial partners, England Football, FIFA World Cup Qatar 2022, FIFA Fan Festival and Qatar Airways.
Little Dot Sport
Little Dot Sport is a team of 65 sporting superfans who exist to help our partners realise the potential in every sporting moment. We’re an award-winning digital content and audience development agency, working with the biggest teams, leagues, governing bodies and brands in global sport. And we own sports production company WING, specialising in premium video content for our clients and their commercial partners.
Across all of our sporting partnerships in 2022, we delivered in excess of 6 billion video views, 11 billion minutes of watch time and ran accounts with a combined following of nearly 90 million.
Our team has enabled some of the biggest names in football to reach new audiences and generate new revenue streams, realising the potential of every football story utilising our unrivalled data insights, industry leading platform knowledge and production capabilities.
In 2022 we helped The FA Cup celebrate their 150th birthday, delivering 1.3billion views across the anniversary period. On the Lionesses’ road to Euro’s glory, we brought more fans closer to the team than ever before. We achieved record-breaking engagements for The Scottish Cup’s Facebook page and made The FA WSL the most followed women’s football league on socials.
MatchFit
We are MatchFit, an independent sports PR and sponsorship activation agency on a mission to make everyone love sport as much as we do. We know the potential sport has to make history, inspire, change lives, entertain, educate and build communities.
Our deep specialism in football means no agency is as indelibly linked to the game, or in as constant dialogue with the media. Headlined by Manchester City, The FA, Marks & Spencer, LiveScore and The EFL, our clients embody what it is to be MatchFit. Each has a unique relationship with football, from entertainment and performance to grassroots and community.
We followed our transformative and breakthrough 2021-22 with another record year in 2022-23. Amidst a difficult economic climate, we recorded 14% YOY revenue growth and grew our world-class client roster, with more than one-third of our work coming in women’s and girls’ football.
Overall, it has been another huge step forward in further establishing MatchFit as the most exciting football-focused sports PR and sponsorship agency in the industry.
MATTA
MATTA is an independent creative agency for sports, fitness and wellbeing brands. MATTA builds strategies, designs brands, hatches big ideas, creates advertising campaigns, and produces compelling content. It has a design, video and edit studio in-house. It is based in London, but much of the work it does is global. Highlights of MATTA’s most recent work within football include the UEFA Women’s EURO, The FA’s RESPECT Campaign, and Tottenham Hotspurs 2022/23 kit launch, all of which have shown record-breaking figures:
The Women’s EURO 2022 sold a record of 575,000 tickets – more than double any previous Women’s EURO tournament, with the Final attended by more people than any EUROs Final in history, men or women!
The FA’s RESPECT campaigns delivered over 12 million impressions each. Awareness of the RESPECT campaign reached an all-time high of 63%, and the FA’s internal positive respect scores peaked at a new high of 89%.
The Tottenham Hotspur “Dare To Do True” kit launch led to the fastest first day kit sales in club history.
Stadion
Formed in 2014, Stadion is a digital products and technology company working with 12 leading professional football organisations, including almost 50% of the Premier League. We are a team of creators – designers, strategists and engineers, passionate about creating beautiful digital experiences for clients in the world of sport.
We create digital products and use them as the foundation for shaping bespoke, cutting-edge experiences for global sports entities – powering everything from websites and apps to voice interactions and beyond.
Our focus is on helping rights holders grow through the use of digital media – commercial growth through sponsor and fan revenue, International growth through multi-language and geo-targeted experiences, and content growth by creating tools to publish any type of content on any platform.
Our clients include top Premier League and Champions League football clubs, leading rugby clubs, national and international governing bodies and Olympic federations.
WePlay
We’re a Growth Marketing Partner that specializes in helping sports, entertainment, and lifestyle brands engage global audiences and drive incremental revenues from their marketing investments. We offer three commercial models, including a fixed-fee model, a hybrid model, and a joint investment approach that shows we’re willing to take risks and get results.
2022 was our year to shine, and we knocked it out of the park with a 46% increase in the value of our clients and a whopping 145% increase in the average value of new business clients! Not to mention our impressive 90% partner retention rate.
Speaking of partners, we added 14 new ones to our roster, including big names like RB Leipzig, Concacaf, and Dunlop, while retaining nine others like AC Milan and Paris Saint-Germain.
We don’t just rely on science to get results We also invested in our creative team to make sure our clients get the best of both worlds. Our in-house creative studio and data capabilities helped us serve over 10,000 pieces of advertising with over 3 5 billion total advertising impressions to sports audiences.
With a decade of experience and a comprehensive portfolio of partnerships WePlay knows how to get results.
