2021 Football Business Awards Winners
Global Football Ambassador Award
| Winner: | Gary Neville |
Best Club Marketing
| Winner: | Everton FC – More Than Eleven |
| Silver: | AFC Wimbledon, Plough Lane Bond campaign – Cake |
| Bronze: | Bradford City FC |
Best in Football Media
| Winner: | NEO Studios - Take us Home: Leeds United |
| Silver: | BT Sport & Singula Decisions |
| Bronze: | Goal |
Best Use of Technology in a Football Club
| Winner: | Liverpool FC/Monterosa |
| Silver: | Leicester City FC |
| Bronze: | Rangers FC |
Sponsorship/Partnership of the Year
| Winner: | Leyton Orient FC & Harry Kane |
| Silver: | Norwich City FC & War Paint for Men |
| Bronze: | Liverpool FC & Standard Chartered – Project Stand Red |
Best Brand Activation – Non Premier League
| Winner: | Ball Street Network |
| Silver: | Eastleigh FC |
| Bronze: | Budweiser – FootballCo |
Best Brand Activation – Premier League
| Winner: | Manchester United FC & Cadbury |
| Silver: | Chelsea FC & Three – Support Someone Else |
| Bronze: | Manchester City & Xylem – The End of Football |
Best Football Community Scheme
| Winner: | Albion in the Community |
| Silver: | Saints Foundation |
| Bronze: | Newcastle United Foundation |
Best Professional Service Business Serving Football
| Winner: | KSS |
| Silver: | Onside Law Limited |
| Bronze: | Mackrell Solicitors |
Best Use of Technology in Football
| Winner: | English Football League – iFollow |
| Silver: | Urban Zoo – Gamechanger |
| Bronze: | LiveScore |
Best New Player/Contract Signing Reveal Campaign
| Winner: | Tottenham Hotspur FC |
| Silver: | Everton FC |
| Bronze: | Arsenal FC |
Best Digital/Social Media Team
| Winner: | Motherwell FC |
| Silver: | Everton FC |
| Bronze: | Leicester City FC |
Innovation Award
| Winner: | The DFL Deutsche Fußball Liga and Vodafone |
| Silver: | LaLiga – Vizrt and EA Sports |
| Bronze: | Standard Chartered & Octagon |
Best Corporate Social Responsibility Scheme
| Winner: | BT & #DiscoverDisabilityFootball – Cake |
| Silver: | West Ham United FC |
| Bronze: | Everton in the Community - The People's Place |
Best Business Serving Football
| Winner: | Little Kickers Group |
| Silver: | Other Media |
| Bronze: | Ahead In Sport & The University of Salford Business School |
Best Fan Engagement by a Club
| Winner: | Leicester City FC |
| Silver: | Chelsea FC & Play Predictor, iX.co |
| Bronze: | Chelsea FC & FA Cup Final Fest |
Best Covid-19 Community Response – Non-Premier League
| Winner: | Dons Local Action Group with AFC Wimbledon Foundation |
| Silver: | Brentford FC |
| Bronze: | Ashton Gate Stadium – Bristol City FC |
Best Covid-19 Community Response – Premier League
| Winner: | Everton FC and Everton in the Community |
| Silver: | Manchester City FC |
| Bronze: | Wolves Foundation |
Financial Performance Award
| Winner: | St Mirren FC |
- Sponsored by Off the Pitch
fcbusiness Overall CEO of the Year – sponsored by General Sports Worldwide
| Winner: | Susan Whelan, Leicester City FC |
- fcbusiness CEO of the Year - Premier League | Susan Whelan, Leicester City FC
- fcbusiness CEO of the Year - Championship | Jon Varney, Brentford FC
- fcbusiness CEO of the Year - League One | Ben Mansford, Blackpool FC
- fcbusiness CEO of the Year - League Two | Henry Staelens, Forest Green Rovers FC
- fcbusiness CEO of the Year - SPFL | Stewart Robertson – Rangers FC
